From The Trail

Posts tagged "Inside CNOC"

Working to B Better- UPDATE! BIG NEWS! We are B Corp™ Certified!

Working to B Better- UPDATE! BIG NEWS! We are B Corp™ Certified! We did it! On June 2, 2021, our B Lab assessment team officially informed CNOC Outdoors that we had fulfilled all requirements to become B Corp™ certified! 

“Being a B Corp™ is a more organized system to allow us to become a better company. It is not a goal to be a B Corp™, but only a step in the process of self examination around social, ethical and environmental issues in order to make sure that CNOC does more good than harm.” - Gilad, CNOC's Founder 

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Mudpons - Obsessed With Hiking in Mud

Mudpons - Obsessed With Hiking in Mud Mudpons are mud traction devices for any shoes that offer unrivaled traction in mud and soft snow. In this blog post, Gilad tells their origin story, from dreaming them up on trail, piecing his own testers together, playing with rubber molding, to working with professional shoe designers to get the design just right.

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Behind The Curtain Of The CNOC Outdoors Team

Behind The Curtain Of The CNOC Outdoors Team

This is the first post in our Employee Spotlights blog series where each of us in the CNOC team shares something about ourselves. We're starting with Gilad, Founder and General Manager. 

Running a small business is not simple, as you have probably heard or know personally. There is no manual, no instruction book or even a general guideline. Every business is amazingly unique, even compared to a very similar business in the same industry. Despite how it might seem, small business owners spend most of their time just winging it, making it up as we go and hoping that we made the right choice in any given situation. Sometimes it works, sometimes it closes the business.

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What Does "Made in the USA" Look Like?

What Does "Made in the USA" Look Like?

In case you somehow missed it, we just launched our hand-built, made in the USA trekking poles, and wow, has it been a challenge to make them! From building a new supply chain, to manufacturing tools, finding the best bonding materials and just teaching our bodies how to make things right, it was a tall order. This has been a two year long project that we are very proud to have accomplished; it even brought the company to the verge of closing at one point.

Though a huge challenge, it has been a very satisfying journey, and we wanted to share with you how it looks in our workshop. 

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